Media - 2011

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Vancouver, BC - March 14, 2011: Vancouver Mayor Gregor Robertson has officially proclaimed Wednesday, March 16, 2011 as "Be A Local Host Day".

The official proclamation conferred by the Office of the Mayor recognizes the important role that local hosts play in bringing major convention business to Vancouver with an official day of acknowledgement.

It also recognizes Tourism Vancouver and the Vancouver Convention Centre for the Be A Host program - an innovative sales and marketing initiative designed to identify and support local business leaders and academics in bringing their association, corporate, national or international meeting to Vancouver. More than 1,000 hosts have participated in the program since its inception in 1996.

James Terry, chair of Tourism Vancouver's board of directors, remarked: "A full 80 per cent of international conferences that come to Vancouver are secured through a local host. We hope that 'Be A Local Host Day' will raise awareness for our Be A Host program and inspire more locals to bring their meeting to Vancouver".

"2011 is Vancouver's best convention year ever and our success in large part is a result of the significant efforts of our Be A Host program hosts," said Ken Cretney, general manager of the Vancouver Convention Centre. "The process of securing major meetings and conventions to our city is very competitive and complex. Having our community leaders on board makes all the difference."

A reception will take place on March 16 at the Vancouver Convention Centre to honour local hosts from past years. Some of the attendees who will be receiving awards include:

  • John Korenic who was the key player in bringing the 16th World Route Development Forum to Vancouver in September, 2010 (2,800 delegates).
  • Mr. Albert Baker who brought the International Fiscal Association's World Congress to Vancouver in 2009 (1,500 delegates).
  • Dr. Simon Rabkin who brought the 23rd Scientific Meeting of the International Society of Hypertension to Vancouver in September, 2010 (2,500 delegates).

Convention delegates spend approximately $400 million in Vancouver annually, with an estimated economic gain to the city of $1.3 billion. In addition, over 11,000 full-time jobs are directly supported by the meetings industry in Metro Vancouver.

The Be A Host program is jointly funded by Tourism Vancouver, the Vancouver Convention Centre and the Vancouver Hotel Destination Association.

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Interviews available with local hosts, representatives from Tourism Vancouver and the Vancouver Convention Centre. High-resolution images and b-roll are also available.

Media Contacts:

Jorden Hutchison
Tourism Vancouver

Jinny Wu
Vancouver Convention Centre