Media - 2012

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DINE OUT VANCOUVER FESTIVAL CELEBRATES BEST YEAR TO DATE

Vancouver, BC: Tourism Vancouver's 2012 Dine Out Vancouver Festival (January 20 - February 5) was the most successful to date, with local and visiting foodies flocking to 232 participating restaurants around the city and enjoying a feast of prix fixe menus, daily culinary events and special hotel rates.

Throughout the 17 days of the festival, diners were encouraged to take part in the Best Bite Awards by voting for their favourite Dine Out experiences. More than 1,200 votes were cast, and Tourism Vancouver is pleased to announce the winners:

Best $18 menu: Bistro 101 at the Pacific Institute of Culinary Arts
Best $28 menu: Bistro Pastis
Best $38 menu: Federico's Supper Club

Best BC VQA wine pairing: Fraiche Restaurant
Best Kronenbourg 1664 beer pairing: Baru Latino

Best service: West Restaurant
Best experience: Federico's Supper Club
Diner's choice: Fraiche Restaurant
Restaurant server award: David Lew from Yew Restaurant

All diners who cast nominations were entered into the Dine Out for a Year contest, which featured a grand prize of 52 gift certificates to restaurants around the city. This year's lucky winner was local student and food enthusiast Ryan Armstrong, who couldn't have been more thrilled. "This is the first year I became aware of, and participated in, Dine Out Vancouver," he said. "I love food, and I can't wait to experience all that these restaurants have to offer."

Dine Out's 10th anniversary proved to be the best year yet for Canada's largest restaurant festival. The numbers tell the story:

  • 232 - this year's record-setting number of participating restaurants
  • 70+ - total number of culinary events and experiences
  • 25 - percentage increase in restaurant reservations over last year's festival (based on reservations made through OpenTable)
  • 1,920,725 - total number of Dine Out menu views (a 20 percent increase over last year)
  • 243 - percentage increase in total room nights sold
  • 5,000+ - total number of entries to win a seat at Kronenbourg 1664's Brasserie Mystère 

 

According to Rick Antonson, Tourism Vancouver's president and CEO, the 2012 Dine Out Vancouver Festival not only met industry expectations but exceeded them. "We set quite a few records during this year's Dine Out, and the festival was extremely well received by the public and our industry partners," he said. "We're well on the way to achieving our goal of turning Dine Out Vancouver into one of the world's foremost culinary festivals."
 
Several events sold out quickly during this year's Dine Out, including Plated and Paired at the Public Market; the Secret Supper Soirée; Pop Up Social Feed at Save On Meats; Pop Up Salsa; and two Act I, Eat 1 dinner-and-a-show pairings in collaboration with the PuSh International Performing Arts Festival. One of the festival's most successful events was the brand-new Street Food City, which saw more than 3,500 locals and visitors congregate over three days at the Vancouver Art Gallery to sample from some of Vancouver's top food carts. Other culinary highlights included Dine Academy cooking classes, Salt & Pepper's various foodie experiences and Kronenbourg 1664's Brasserie Mystère.

About Dine Out Vancouver Festival:
Presented by Tourism Vancouver and premier sponsor American Express, Dine Out Vancouver Festival is a city-wide celebration of eating out, attracting tens of thousands of local and visiting foodies to Vancouver's exceptionally diverse collection of restaurants for 17 days. Celebrating its 10th year in 2012, Canada's largest restaurant festival allows diners to sample menus from hundreds of restaurants around the city, all for a prix fixe cost (price points are $18, $28 and $38 per person). Many menus feature suggested BC VQA wine or Kronenbourg 1664 beer pairings (available at an additional cost). Dine Out Vancouver also offers special hotel room rates and packages, plus a full menu of unique food-themed events and activities, including culinary tours, cooking lessons, dinner-theatre evenings and special dining experiences. Throughout the festival, diners can take part in the Best Bite Awards by voting for their favourite festival experiences and be automatically entered to win the Dine Out for a Year contest. Dine Out Vancouver 2012 ran from January 20 to February 5. Full festival information is available at www.tourismvancouver.com/dov.  

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High resolution Dine Out Vancouver logo, images and b-roll available.

Click here to see the Dine Out Vancouver 2012 media page.

 

Media contact:

Sonu Purhar
Travel Media Relations Specialist, International & Trade
Tourism Vancouver
Phone: 604.631.2873
Email: spurhar@tourismvancouver.com